Archive for August 2010

18 Aug, 2010 | Posted by: psnotes

SHOW OFF -- Five Ways To Increase Your Photo Blog's Audience - If you're attempting to become(or already are) a professional photographer, in Scott Bourne's opinion you need a blog. But not just any blog will do. Your blog needs to be an extension of you. It needs to show off your work for sure, but it also needs to show off your personality.
TAKEAWAY: Good advice. Blow your own horn. No one can do it better than you.

11 Aug, 2010 | Posted by: psnotes

LET THEM KNOW ABOUT YOU -- Emerging Photographers. 10 RULES OF GOOD SELF-PROMOTION - Photographers need to aggressively promote themselves if they want to get published or hired. Here are some basic rules for good self-promotion.

PICK THE RIGHT ONE -- A picture consultant asks this question of her client photographer: “I’m looking at these images from two perspectives. One is: Does it match your goals? The other is: What is the most unique and powerful image that would get you attention for high-end editorial, news feature and advertising work, and yet is consistent with your other images?” SOURCE: Allegra Wilde

04 Aug, 2010 | Posted by: psnotes

ONE STEP AHEAD -- Fall Marketing Ideas For Emerging Pro Photographers - It’s time to start putting together your proactive marketing ideas for the fall and it doesn’t matter what your specialty is. No matter how difficult the economy is or your feelings about business this year, nothing changes the power you have to plant an idea with your target audience.

ALWAYS PROMOTING -- Ask Anything – Summertime = Marketingtime? - Most photographers think that summertime is a time not to do any marketing. Former Art Buyers Amanda Sosa Stone and Suzanne Sease say, most American’s do not take holiday for weeks on end (like we should) – so we are always working through the summer time. Market, Market, Market…