11 May, 2011 | Posted by: st



GET CHOOSEY -- Paul Dymond: "Photographer - choose your clients with care, and vice versa. My first question to any client I haven't met before is 'Have you seen my work?'. Yes I know that for many of us ...times are quiet and beggars can't be choosers. But if you don't actively choose who you work with ...then I think you're letting yourself in for some heartache, or at the very least a sense of dissatisfaction. http://pauldymond.blogspot.com/2011/05/photographer-choose-your-clients-with.html

USING THE PAST TO FORECAST THE FUTURE – Joe Farace: (See the Interview/video this weeek). “Most of us aren’t mathematicians but preparing forecasts is easier than you think. You take your best guess (that’s all any forecast really is) at what you expect or would like to gross by each month and it’s OK if you initially guess wrong. Be sure to keep records comparing your forecast to actual results and over time, this data will become a valuable planning tool.” http://goingpro2010.com/2011/05/03/making-business-forecasts-for-fun-and-profit/

KEEPIN’ UP -- Step by Step: The Photographer’s Quest to Stay Relevant – Skip Cohen: As a professional photographer your biggest challenge will be to stay relevant to your target audience. You need to stay on top of what’s hot and what’s not! Some resources for you to follow: http://goingpro2010.com/2011/05/06/step-by-step-the-photographers-quest-to-stay-relevant/

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